Sunday, October 14, 2012

VOGUE says it all!

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Beauty Face Time: Rodan+Fields New Derm-Approved Skin-Care App

If you’ve ever dreamed about shopping for skin care with the country’s top dermatologists, you’re in luck. This week, San Francisco–based doctors Katie Rodan and Kathy Fields, M.D., introduced PerSKINality—a free beauty app that helps users evaluate their greatest complexion issues like a pro, then prescribes a custom product regimen to resolve them quickly. Here’s how it works: After logging on, you’ll answer a brief questionnaire about your basic skin-care habits and concerns (Do you have more than five blemishes a month? How many hours a day do you spend in the sun? How much sleep do you get on an average night?). Next, snap a photo of yourself (no makeup!) and upload it to your iPhone, where it will be screened by computer diagnostic technology that tracks everything from the amount of redness in your cheeks to the number of fine lines around your eyes in a matter of seconds. After crunching the data, the app will automatically place you into one of six skin-care categories, from acne-prone to sun-damaged, based on your most immediate

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Photo: Marko MacPherson

“It helps put things into perspective,” says Fields of its streamlining effect, which helps prioritize whether an ongoing battle with daily breakouts should take precedence over, say, a few faint sunspots. Once you’ve received your diagnosis, you’ll get a recommendation for a custom skin-care kit from Rodan+Fields’ self-titled product line. Each one is stocked with an arsenal of cleansers, toners, and creams that's been assembled by the powerhouse duo to suit your specific needs and sealed in a sleek travel-friendly plastic bag. Appointment not

Rodan+Fields PerSKINality Kits, from $189; Discover Your per"skin"ality here:
https://facesbytrish.myrandf.com/Pages/OurProducts/GetAdvice/Perskinality
– October 12, 2012 8:00a.m.

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 Trish Ackermann | 615.477.1230 | Rodan + Fields Dermatologists | Changing Skin Changing Lives™
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Posted via email from Faces by Trish *Rodan+Fields*

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